Presets

Color Grading

Film Emulation in Lightroom: How to Master Analog Aesthetics in the Digital Age

Film Emulation in Lightroom: How to Master Analog Aesthetics in the Digital Age I’ll be honest—I spent three years shooting digital before I realized what I was missing. It wasn’t the gear. It was the soul. There’s something about film that makes images feel like memories rather than just pictures. The problem? Film costs money, requires a scanner, and honestly, not every shot deserves to be shot on Portra 400.

January 30, 2026

Business

How to Create and Sell Your Own Lightroom Presets

I made $400 from my first preset pack. Not life-changing money, but $400 from work I did once and sold repeatedly. Two years later, preset sales contribute a consistent $1,500-2,000/month to my income. Selling presets isn’t a get-rich-quick scheme. But if you have a distinctive editing style that people admire, it’s a legitimate business. Creating Presets That People Want to Buy Develop Your Signature Look First Nobody buys generic presets. “Clean and bright” presets exist by the thousands.

January 24, 2026

Color Grading

Creating Film Emulation Looks in Lightroom

There’s a reason film photography has seen a massive revival: film looks beautiful. The colors, grain, and tonal characteristics of classic film stocks have a quality that digital images straight out of camera don’t naturally have. But you don’t need to shoot film to get the look. Lightroom can convincingly emulate the characteristics of popular film stocks if you understand what makes each one distinctive. What Makes Film Look Like Film Several characteristics separate film rendering from digital:

January 23, 2026